About the Project
Conference branding and event design spanning multiple years, including commemorative merchandise, visual identity, and print materials.
My work with the South Carolina Library Association included creating branded materials for multiple annual conferences, each designed to engage attendees and celebrate the organization's mission and legacy.
For the Association's 100th anniversary conference in 2015, I designed the commemorative tote bag that attendees carried throughout the event and expo hall. In 2018, I developed the official conference logo and visual identity for Illuminating the Future, creating a modern, forward-looking design that captured the theme's spirit of innovation and growth. I also designed the conference program, ensuring a cohesive attendee experience from registration to closing session.
These projects required thoughtful brand development, attention to detail, and a deep understanding of how design can enhance large-scale events.
Key Contributions:
100th anniversary conference tote bag design (2015)
Conference logo and branding for Illuminating the Future (2018)
Official conference program layout and design
Cohesive event branding across multiple touchpoints
Tools Used: Adobe Illustrator, Adobe InDesign, Adobe Photoshop